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Promotion Sales

Track Discounts and Deal Performance Over Time.

Written by Michael Cook

Updated at June 26th, 2025

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Table of Contents

Promotion Sales Report What This Report Is Why It Matters What to Look For What to Do

Promotion Sales Report


What This Report Is

This report shows how well your promotions are doing. It compares the regular price of items to the discounted deal price, and shows how many you sold. You can look at the data in two ways:

  • Summary View – see total sales and savings by deal or item.
  • Detail View – see every transaction during the promotion.

Why It Matters

  • Helps you track the success of deals and special pricing.
  • Shows how much money customers saved (and how much you discounted).
  • Tells you which items are selling best during promotions.
  • Helps avoid mistakes like wrong prices or missed discounts.

What to Look For

  • Qty Sold – How many items were sold in the promo.
  • Amount Sold ($) – Total sales revenue from that item.
  • Unmodified Price ($) – Regular price without any deals.
  • Deal Difference ($) – The discount you gave (Unmodified - Deal price).
  • Deal Name / Price Group – Name or type of promotion applied.

What to Do

  • Check top sellers: See which promo items sold most and consider repeating them.
  • Spot missing discounts: If Deal Difference is $0 or very low, check the promo was applied correctly.
  • Review profit impact: Compare your discounts to see which promos were worth it.
  • Keep an eye on margins: Large discounts may increase sales, but reduce profit—balance both!

 

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